Recent Work

With more than two decades of stories from well-known companies, we have many examples we can show you that match your business challenges. Browse the ones below, but contact us for a personalized presentation.

With more than two decades of stories from well-known companies, we have many examples we can show you that match your business challenges. Browse the ones below, but contact us for a personalized presentation.

Advertising / Lead Generation

QuilliChew
Seno Medical
Thermo Fisher Scientific
Tris Pharma
The Next Big Thing
Lonza
From Dreamer to Doer
Goodbye, paperwork
MindShift
Capsugel
AT&T
Tris Pharma

  • ADHD comes in all sizes

    Tris Pharma

    Promoting the product family of ADHD medications for Tris Pharma has a lot of regulatory challenges, but we don’t let the small sizes of banner ads get in the way. MEG produces a wide variety of programmatic display ads that can deliver a targeted message and still contain all of the required safety information.

  • Breakthrough in breast cancer

    Seno Medical

    New imaging technology has reduced the need for biopsy to diagnose or rule out breast cancer. The brand awareness campaign for Seno Medical has helped introduce breast imagers to a radically improved patient experience with less worry and fewer needles as a result of a suspicious mammogram.

  • Reducing risk of anaphylaxis

    Thermo Fisher Scientific

    Vaccines for COVID-19 required healthcare providers across the world to be ready to respond quickly to anaphylactic shock. These infographics and reference guides for Thermo Fisher Scientific assured healthcare providers understood the right tests to perform in the right time frames to ensure successful patient care.

  • Big ads with small type

    Tris Pharma

    For the entire ADHD product family of Tris Pharma, MEG has launched a variety of print ad campaigns and managed the ongoing production of national ad buys, which all have stringent pharma regulations and safety information that can stretch multiple pages. Sometimes the big ideas have a lot of little disclaimers.

  • The Next Big Thing

    Personal Genome Diagnostics

    Next generation sequencing is changing research and drug development. In this ad campaign for Personal Genome Diagnostics, we introduce how it is the dawn of a new day in cancer research.

  • Blocking blue light

    Lonza

    Damage from the UV exposure and the blue light of screens causes dark spots, fine lines and visible aging. MEG helped Lonza launch the first bioactive ingredient for use in consumer products to protect the skin without taking drastic measures to cover up.

  • From Dreamer to Doer

    Tris Pharma

    Pharma ads require a lot of safety information, so you need an attention getter that has as little copy as possible. This campaign targeted at children with ADHD, got the story down to two simple words.

  • Goodbye, paperwork

    Quest Diagnostics

    While technology has eliminated paper forms for many of us, it is just beginning to reach some companies who are evolving beyond physical order forms. Government ordered drug testing is one of those, and we helped Quest Diagnostics reach them with this campaign.

  • Get Your Head Back in the Game

    MindShift

    Executives have a lot on their mind. IT shouldn’t be one of them. This awareness campaign playfully demonstrated how outsourcing IT can restore everything but the gray hair. It was also meant to give some meaning to the company name, which was introducing itself in entirely new markets.

  • Open Up

    Capsugel

    Many pharmaceutical products don't reach a wide enough audience if they are only in capsule form. Capsugel introduced the first easy-open-and-sprinkle capsule with this ad showing the customers that still need some convincing.

  • Whopper Wi-Fi

    AT&T

    To promote Wi-Fi services at a well-known fast food restaurant, MEG developed a series of posters that looked good enough to eat.

  • Extended Release

    Tris Pharma

    Unafraid of complex or scientific topics, MEG has routinely developed trade advertising for pharmaceutical, technology, and healthcare industry clients.

Brochures / Collateral

Complete collateral system
Reaching clinical trial participants
ADHD patient profiles
The facts about addiction
Marketing training
Lobbying for drug courts
Product brochures
IgE
T
T
T
Capsugel
Medicheck
AT&T

  • Complete collateral system

    Vyne

    MEG regularly helps companies refresh their collateral and branding so they can produce a range of case studies and brochures with their internal teams. For Vyne, we helped establish a flexible tool kit of templates that reflect their unique brand and bring stock photography to life.

  • Reaching clinical trial participants

    Mindera Health

    MEG helped attract new clinical trial participants with psoriasis to discover how genetic testing from Mindera could pinpoint the right biologic treatment.

  • ADHD patient profiles

    Tris Pharma

    To help physicians identify the right product from the Tris Pharma ADHD product portfolio, MEG created patient profile flashcards that connected the right age group and symptoms with each product.

  • The facts about addiction

    Quest Diagnostics - Employer Solutions

    To tell the story about the real impact of drug and alcohol abuse in the work place, MEG created a full color brochure to target employers who rely on drug testing to protect their workforce.

  • Marketing training

    Thermo Fisher Scientific

    When a global marketing team begins using a new automation platform, it takes a lot of training. MEG helped develop a clickable guide to each step in the process that aligned with internal procedures to get the most out of their new software.

  • Lobbying for drug courts

    Quest Diagnostics - Employer Solutions

    Drug courts have been a successful intervention nationwide to reduce the use of jail time for offenders who want to escape drug and alcohol misuse. MEG developed full color brochures to show how Quest Diagnostics goes beyond the drug screening to support these initiatives and help people reclaim their lives.

  • Product brochures

    Quest Diagnostics

    Oral drug testing has made it easier for employers to do screening without the challenges of traditional tests. These full color brochures help prospective employers to see the ease of using a simple device.

  • Allergy Brochures

    Quest Diagnostics

    Allergic sensitization is measured so precisely now that you can test for individual molecular components within the allergens themselves, which means that not all allergies are the same. MEG developed collateral for Quest Diagnostics that helped break down these new tests for healthcare providers and patients.

  • Interactive Journey Maps

    Quest Diagnostics

    Customer journeys and behavior mapping are becoming common tools for marketers in all industries. These interactive PDFs for Quest Diagnostics take complex journey maps of healthcare executives and makes them easy to digest in a single clickable document.

  • ourQuest magazines

    Quest Diagnostics

    On a quarterly basis, Quest Diagnostics produces a glossy, vanity publication for employees and partners. MEG provides creative and art direction for each publication, helping to elevate employees, causes, and achievements for internal recognition.

  • DYANAVEL® XR

    Tris Pharma

    Launching the first liquid amphetamine for children with ADHD has been no small task, requiring a careful balance between aggressively breaking through a crowded market and respecting the regulatory limits of pharma marketing. In the end, MEG helped create a niche and a new option for parents.

  • Dosage Form Solutions

    Capsugel

    Known for their hard capsules, Capsugel needed to create a new identity for the Dosage Form Solutions unit that integrates research and technology to formulate pharmaceutical products that don't fit the traditional mold.

  • Medicheck

    ExamOne

    ExamOne provides risk analysis products and in-home health risk assessments for life insurance companies.

  • B2B Sales Collateral

    AT&T Wi-Fi

    Sales sheets, flyers, and briefs are the bread and butter of B2B sales. We produce hundreds a year for AT&T, but the future is digital and we are working to find more ways to take all of these documents on to the iPad. Some recent examples shown here.

Web Sites / User Interface

Reaching clinical trial participants
Taking a quarterly magazine digital
Calculating real costs - ROI calculator
Medical affairs
AT&T
3M
CardioIQ
MemSQL

  • Reaching clinical trial participants

    Mindera Health

    MEG helped attract new clinical trial participants with psoriasis to discover how genetic testing from Mindera could pinpoint the right biologic treatment.

  • Taking a quarterly magazine digital

    Quest Diagnostics

    MEG helped Quest Diagnostics migrate their quarterly magazine to a digital format without losing the unique editorial style and in-depth content.

  • Calculating real costs - ROI calculator

    Quest Diagnostics

    MEG developed a complex ROI calculator for employers to see the real savings from drug testing that incorporated actual localized data for insurance, training, and absenteeism.

  • Medical affairs

    Tris Pharma

    In an informative website for healthcare providers, MEG created a complete resource on the medical resources for ADHD clinicians.

  • IgE turns 50

    Thermo Fisher Scientific

    The antibody responsible for allergic reactions was co-discovered in Upsalla, Sweden by scientists that laid the groundwork for testing and treating allergies. Thermo Fisher Scientific wanted to build a global awareness of those scientists and their important innovations which still help everyone with allergies. MEG developed the campaigns and this landing page to tell the whole history of everyone involved.

  • Fighting cancer from within

    Personal Genome Diagnostics

    Every generation commits to curing cancer. Personalized medicine may be the one that does it. PGD helps doctors and researchers target individual patients’ cancer by unraveling their genetic mutations. MEG dives deeply into the biology and science of next generation sequencing to help them promote their unique solutions.

  • UX/UI Development

    AT&T Partner Exchange

    To develop a robust partner portal for channel resellers, AT&T came to MEG for UX and UI of their content publishing and social community. Integrating features from Chatter, Salesforce, and custom content management tools, the final Newsroom integrated everything within AT&T Digital Guidelines. To aid User Acceptance Testing and approvals, we built a fully functional prototype alongside detailed style guides.

  • bCom Transactional Interface

    3M

    MEG has assisted 3M with the UX and UI for their B2B ecommerce implementations, requiring detailed prototypes of transactional process flows and complete documentation of UX matches business requirements. While shopping carts may not be the prettiest example of web design, they are no less a labor of love.

  • CardioIQ Interactive Sales Tool

    Quest Diagnostics

    When sales reps for Quest Diagnostics visit a physician, they often carry a ream of test reports as examples. MEG developed an interactive iPad app that enables physicians to simulate the process and view a sample report in seconds that shows them accurate testing features without shuffling through multiple reports.

  • Web Messaging/Design

    MemSQL

    Complex technology companies need a great story at the heart of their brand, so they can be more than just features and widgets. MEG helped MemSQL to redefine the positioning on their next-generation, real-time database and tell a story that even executives could understand.

Content Marketing / Social Campaigns

Social
Targeting with social
New views in surgery
Infographics
Differences in COVID testing
Quest Diagnostics
ExamOne
AT&T

  • Targeting with social

    Ardena

    MEG helped a European drug manufacturer to reach new US companies with a social and paid advertising brand awareness campaign.

  • Reducing breast cancer biopsies

    Seno Medical

    To introduce a new technology for breast imaging, MEG found a perfect medium in social to playfully talk about reducing biopsies.

  • New views in surgery

    Perfusio

    Surgeons have to make a lot of guesses that their procedure is successful in the surgical suite. MEG helped promote a new technology with a targeted social campaign that showed them what they can’t see.

  • Infographics

    Quest Diagnostics

    In an informational campaign targeted at healthcare providers, Quest educated physicians about the misperceptions about drug misuse and finding the right time to use drug testing.

  • Differences in COVID testing

    Quest Diagnostics

    In these consumer infographics, Quest Diagnostics helped people understand the differences in testing and when to choose antibody tests.

  • Are you making that face again?

    Thermo Fisher Scientific

    Thermo Fisher Scientific has taken it’s first step into viral social campaigns this year to promote blood allergy testing to consumers and healthcare professionals. MEG produced a season’s worth of social, video, and infographics with a unique animated campaign.

  • HIV awareness

    Quest Diagnostics

    HIV prevention and awareness are important issues within Quest Diagnostics both as a test they provide and a cause their employees believe in. MEG has helped promote events and social campaigns that increase the adoption of testing to recommended populations.

  • Reducing Workplace Risks

    Quest Diagnostics

    As the leading national provider of workplace drug screening, with millions of annual tests, Quest Diagnostics has a lot of data they can share about the impact their services have. For social campaigns and blog posts, MEG produces a variety of infographics, such as this one, detailing for employers the risks of not implementing a drug testing program.

  • Hidden Healthy

    ExamOne

    Looking at the collected data about life insurance applicants, ExamOne is able to determine that there is an entire subset of healthy, low-risk applicants that don't fit the statistical average. Their BMI may be higher, but their overal risk assessment would still qualify them for a preferred life insurance plan. To help agents see this overlooked population, MEG created a Hidden Healthy social campaign to celebrate Life Insurance Awareness Month.

  • 5 Reasons – Reseller Campaign

    AT&T Partner Exchange

    IT Solution Providers that integrate telecom services have a lot of choices in vendors, but none as big as AT&T. To help provide them with more content that they can use in the modern digital sales cycle, MEG produces social content, email campaigns, and infographics like this one that the solution provider can share on their blog or website.

Videos

  • Genetic testing

    Mindera Health

    To help healthcare providers understand how to use genetic testing in the field for psoriasis patients, MEG developed a step-by-step video of the procedure.

  • Tradeshow walls

    Hyperfine

    MEG creates a variety of videos for new products and services that can be featured on websites and tradeshows, like this one for mobile MRI manufacturer, Hyperfine.

  • Promotional videos

    Thermo Fisher Scientific

    Short videos are an ideal vehicle on internal social platforms to keep employees engaged. These examples for Thermo Fisher Scientific got employees excited for their annual awards events.

  • IgE turns 50

    Thermo Fisher Scientific

    The global campaign to celebrate the discovery of IgE (the antibody responsible for allergic response) spawned a series of videos used at trade shows, social posts, and lobby monitors.

  • Spring Allergy

    Thermo Fisher Scientific

    The social campaign promoting blood allergy testing for Thermo Fisher Scientific incorporated a series of animated characters exploding with allergy symptoms, while still educating people about the importance of testing.

  • Active PFC

    CyberPower

    Power protection products are poorly understood, but increasingly important to modern electronics and computers. In short videos used on Amazon.com, MEG explained why they matter.

  • Retail PSC Promotion

    Quest Diagnostics

    Quest Diagnostics has convenient lab locations within grocery stores in some communities, so when you leave your doctor, you can stop for testing on your way home. A series of videos helped remind patients of that in the waiting rooms.

  • Allergy Touchscreens

    Thermo Fisher Scientific

    MEG produced a series of video walls and touch screens to promote new allergy tests.

Tradeshows / Environmental

Bring breast cancer out of the shadows
See what your eyes don’t
Cosmetic and personal care

  • Bring breast cancer out of the shadows

    Seno Medical

    Seno introduces a breast imaging system that can show cancer in breast tissue without biopsy, finding the answers in shadowy mammograms. Their tradeshow made as big of a color splash as the technology does.

  • See what your eyes don’t

    Perfusio

    Surgeons often have to rely on guesswork to know their procedures are successful and that tissue has adequate blood supply. MEG helped Perfusio show surgeons how they can close with more confidence.

  • Cosmetic and personal care

    Lonza

    Tradeshows for cosmetic are glitzy and MEG helped Lonza to elevate their consumer appeal with large dramatic graphics.

  • Event displays

    Quest Diagnostics

    Quest targets healthcare professionals at a broad array of events.

  • Health and nutrition

    Lonza/Capsugel

    In the health and nutrition market, Capsugel participates in multiple large trade shows in Europe and the United States every year. MEG works hand-in-hand with booth vendors around the world to design, prototype, and produce stunning booths with graphics and videos.

  • DYANAVEL® XR

    Tris Pharma

    Tris Pharma attends events for pediatricians, psychiatrists, and psychologists to introduce the first liquid amphetamine for children with ADHD. The most recent show features Virtual Reality headsets to take immersive presentations.

  • Pull Up Banners

    Various Clients

    MEG produces many pull up banners for display at events and in offices.